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SEO Link-Builder & Outreach Specialist

Seo Link Builder

We seek an experienced SEO Link Builder to join our growing SEO team. While we have already established a strong online presence through successful content and SEO efforts, we now aim to elevate our backlink profile by acquiring more authoritative links.

As a Link Builder, you will report to the SEO Manager, collaborating to develop and execute an effective link-building strategy. You will be responsible for proactive outreach, external communications, and supporting our SEO Manager and Content Team in acquiring high-quality backlinks to strengthen our website's authority.

 

Responsibilities 

  • Develop, implement, and own our link-building strategy
  • Identify relevant websites and key contacts for backlink opportunities
  • Evaluate sites based on domain rating, backlink profile, and organic traffic
  • Research domains to identify potential risks, such as Private Blog Networks (PBNs)
  • Audit existing content to uncover backlink opportunities
  • Conduct active outreach through email, social media, forums, and other relevant channels
  • Build relationships with website owners, bloggers, journalists, and influencers to secure backlinks
  • Provide strategic recommendations to the Content and SEO teams to improve link acquisition
  • Monitor our website’s backlink profile and performance, providing regular reports to management


Requirements

  • Proven experience as a Link Builder or SEO professional with a strong focus on link-building
  • Broad knowledge of SEO, content marketing, and their best practices
  • Extensive experience in outreach and engaging potential backlink partners
  • Proficiency in SEO tools, preferably Ahrefs
  • Strong ability to negotiate backlink agreements
  • Strategic mindset with the ability to build and manage an effective link-building campaign
  • Excellent written and verbal communication skills
  • Highly structured, organized, and detail-oriented
  • Ability to work autonomously with a self-motivated approach
  • Creative mindset, capable of finding innovative ways to attract high-quality backlinks